NEW REF DIRECT COLOURS

A direct and intense permanent colour/dye for professional use in salons.

Can blend with each other for a broad variation of tones or be mixed with Crystal Clear for a lighter result. Perfect for creative and bold hairstyles.

This colour has amazing coverage and gives durable fashion tones and vivid shine.

Available in 6 different colours + Clear.

Just as our Permanent and Soft Colours, the Direct Colours have organic Aloe Vera, which sooths, heals and provides shine. The Quinoa protein strengthens and nourishes and the Sunflower Seed Oil provides shine and natural UV protection.

• No developer/H2O2
• No ammonia
• Intense/Vibrant

Use REF Direct Colours in creative ways to achieve vibrant and fashionable results to any hair. 

• Add tonal characteristics to natural hair. *take level of depth into consideration, imagine Orchid Magenta on level 4, 6, 8 or 10.
• Add intense vibrant colour to pre-lightened hair.
• Add to Colour Boost Masques.
• Add to care conditioners.
• Fill or overlay options for “fashion” re-pigmentation.